New Balance Numeric wants to differentiate itself from large sports brands that embrace skateboarding, by creating its first skate video "The Second Narrows." The video was shot in Vancouver, featuring talented New Balance team skaters PJ Ladd, Arto Saari, Levi Brown, and Tom Karangeloy. What makes this video unique is its use of hyperlink edits where a trick started by one rider in one shot is completed by another in the next, giving a unique, uninterrupted sense of flow.
Check it out:
