How do you make a boring old camera store opening really grand? How do you even get people to care about cameras these days? You hire half-naked models to help 'clean' the store for its grand opening like this one in Taiyuan, China did.

The models were basically everywhere, doing chores:


And it was quite a success, attracting a lot of attention:


The store hired six models and put them in bikinis. They were handed mops and towels and told to look like they were cleaning stuff.


Even the outside windows:


This one's presumably done:


Sex sells?


What do you think? Good strategy?