PowerUp 3.0 isn't an energy drink. Instead, the technology is made for the paper airplane. They intend to create better ones.

It will allow you to control a paper airplane with your smartphone. It seems stupid to do so, after all, who pays attention to these things? But here's how it works:

1. Construct a paper plane.
2. Attach the small propeller and rudder piece to the back of it
3. Slide the carbon fiber frame into the paper's cleave and attach the crash proof bumper / battery pack.
4. Turn on your iPhone to control it.

The app will give you a pilot's view and comes with a range indicator, thrust level indicator and a magnetic compass. Tilt your iPhone in a direction and your plane will follow.

Do people actually want this?

Via PowerUp Toys, via Kickstarter