Nike continues its partnership with 2K Games by introducing a new limited-edition colorway reserved exclusively for NBA 2K14 gamers. You'll need to create a MyPLAYER and complete at least 60 games in order to earn an elite player ranking. Those who make it on top will be one of the first to create a signature shoe in the Innovation Kitchen, and will also earn a chance to purchase the yet-to-be-revealed colorway of the LeBron 11.
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