This was bound to happen, sooner or later! Sanrio and Twentieth Century Fox Consumer Products have come together for the first time for a first of its kind design collaboration.
The two brands are partnering to introduce a product line for 2014 in celebration of the 40th anniversary of Hello Kitty and 25th anniversary of The Simpsons. The collaboration will make a first appearance at Brand Licensing Europe in London, October 15-17.
Now if this were a premium at McDonalds...