Facebook has more than a billion users around the world, so perhaps the best advertising for social network is to show how people are actually using Facebook.

This new ad campaign by agency Wieden+Kennedy Portland takes that approach and translates it into a TV commercial. From crying over a break-up and learning how to tango to taking wedding photos and chronicling your latest vacation, the ads illustrate all the ways Facebook sees its service helping you in real life.

Watch the ads below: