Take a Bite Out of All Things Cute with This McVities Campaign [VIDEO]
Feb 06, 2014 20:08
The latest ad campaign that's taking over the internet comes from U.K. biscuit maker McVities, and will leave you wanting to sink your teeth into adorable little things like British Shorthair kittens, Corgi puppies, and a googly-eyed tarsier.
The campaign was cooked up by ad agency Grey London and director Owen Trevor. In a statement, parent company United Biscuits CEO Martin Glenn said:
"The new campaign aims to tap into consumers’ love for these brands as well supporting our efforts to drive growth for the category.”
McVities also added a special feature on their website, which lets you release these cute little critters play in the background of wherever you go online.
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