Victoria's Secret Employee Admits To Treating Male Customers Differently
Dec 04, 2013 19:44
According to one former Victoria's Secret employee, staffers at her Chicago-area store were actually trained to treat male customers differently from female ones.
Workers were told to inform women about promotions like 5 for $25 panties. For guys, the goal was to promote full-priced merchandise since they were more likely to bite the hook.
Workers were told to inform women about promotions like 5 for $25 panties. For guys, the goal was to promote full-priced merchandise since they were more likely to bite the hook.
"The general feeling about men is that they would buy anything in order to get out of the store as quickly as possible,"
"Women are more value-oriented, and so we were encouraged to show them deals,"
"Men would buy a couple of $50 bras without questioning us because they felt awkward."
Victoria's Secret managers also use headsets to communicate with workers and encourage them to make sales goals, and associates would often fight over male customers:"Women are more value-oriented, and so we were encouraged to show them deals,"
"Men would buy a couple of $50 bras without questioning us because they felt awkward."
"We would always be reminded of how much we needed to sell, and so when a man walked in, it felt like a lucky break,"
[Business Insider]
