If you are often fooled by food pictures meant for marketing, then you'll be surprised to find out that Burger King's all black burger looks like the most disgusting thing you can possibly put in your mouth.
This is how we were told it would look like.

It actually looks nice, but in black. The bun looks lovely. Black cheese sounds adventurous. I'd eat that.
But then, Grub Street collected some photos and posted them on Instagram and Twitter from Japan. Get ready to be shocked:

What the hell is this?

Would you eat this? It looks dried up, and like..death!

Here's what it looks like after taking a bite out of it.

Would you eat it? Could taste a lot different than it looks.