"With magazines, with movies, it's always weird when things are targeted for young people yet they're driven by people that are like 40 years too old. It can't be like this 70-year-old Jewish man that doesn't leave his desk all day, telling me what the clubs want to hear.

"I'm going out, I know what they want to hear. I know when you're in a club, what makes everyone go crazy and when the time is where everyone's like 'alright I'm going go get a drink'. I know when people walk off the dance floor and I know what's driving it so I've got to be the one doing it because they're just not in on what 20-year-olds are doing."