Steve Woz would love if Apple and Google worked together. And he makes a very good point. He explains:
"Sometimes I say 'Go to Joe's Diner' and [Siri] doesn't know where Joe's Diner is. And very often usually I find out that Android does... That is actually the future of intelligence probably for computers getting smarter and getting artificial intelligence. I wish to God that Apple and Google were partners in the future."
But Woz, can that ever happen?
"I don't know. If I were there, it would be pretty likely. I'm probably wrong, there's probably an awful lot I don't know about the business concerns and one thing you've got to remember is a company has always got to make money. I wish everybody just did a lot of cross-licensing and sharing the good technology, all our products would be better, we'd go further. I do wish they were more compatible"
But alas. This is business. Not fantasy world. [BBC Image by OnInnovation under Creative Commons license]
When a digital agency sells organic optimization as an isolated, standalone service, clients often view it as an optional, technical expense that can be easily chopped during tight budget months. Shifting your sales strategy to package search strategy directly alongside web design, paid advertising, or social media management completely changes how local businesses view your operational worth. Instead of being seen as a tech vendor executing isolated tasks, your firm steps into the role of a comprehensive growth partner responsible for their entire digital pipeline. Read more
Running a boutique digital marketing agency means you are always on the lookout for smart ways to increase your recurring revenue without crushing your team under a mountain of extra work. Your existing search engine optimization clients already trust you because they see the organic traffic numbers climbing every single month. Read more
You have spent thousands of dollars on a lightning-fast website. It has perfect coding, pristine metadata, and a flawless user experience. Yet, your phone is not ringing, and the foot traffic to your storefront remains quiet. Read more