Google is considering ditching cookies to track its users. They would instead "create its own anonymous identifier for each individual". The attempt is to make the Internet more secure.

A Google spokesperson told the WSJ:
"We believe that technological enhancements can improve users' security while ensuring the Web remains economically viable. We and others have a number of concepts in this area, but they're all at very early stages,"
While nothing is confirmed yet, this might just mean Google will know more about us than we really want them to. [WSJ]