If we look at the recent happenings that have occupied the world medicine industry, one thing which can be surely said is that CBD and other hemp-based derivatives are drastically changing the dynamics of the medicinal realm. The naturally occurring cannabis plant, which was found thousands of years ago, has been at the pinnacle of revolutionary medical marvels throughout its history. 

Various extended researches and studies that have been done in this regard have all proved the overwhelming medical possibilities of these natural compounds compared to the big pharmaceuticals. The result has been the massive cropping up of hemp-based businesses all over the world, with CBD being at its forefront. 



Part of its immense popularity comes from the various forms in which CBD is made available for normal usage. With extracts like tinctures, oils, edibles, and vaping options, people can consume these hemp-derived products suited to their personal liking and requirements. The prospect of cbd oil for sale, cultivation, and distribution purposes is now flooding the global pharmaceutical market as the legal status of these hemp-derived products has been improved thanks to the 2018 farm Bill act, that remoc=ved it from the Controlled Substances Act. The industry is increasing at such a rapid rate that it is estimated to hit a shocking $22 billion in sales by 2022.

While the praises received by the hemp-derivatives industry are quite vivid, but the confusion regarding its legality, psychoactive impacts, and possible medical befits is still lurking. One thing is for sure, the cannabis medicine industry has to step up and make major adjustments if they want to compete with the big pharmaceuticals on a global scale. long -term success in this area will revolve around implementing cutting-edge technology and innovative solution solving to overcome the inevitable hurdles in the coming years. 

Customer confidence:
One major hurdle in the distribution and sale of these hemp-based drugs is the confusion revolving around its legality, effectiveness, usage, cultivation, regulations and lack of information. Although the FDA is responsible for the regulations of these drugs, it has yet to formulate a detailed and complete plan for its regulations, distributions, dosage, labeling, and testing. Until that happens, the CBD industry will continue to revolve around that gray area where its consumers have low confidence and satisfaction, despite of their excitement regarding its various medical effects. Smart technology that can regulate and quality check these products can change this view by enhancing customer confidence and gathering trust.

Extraction technologies:
The CBD oils and pure extracts are the most crucial and abundantly used CBD products and any hemp-based industry must produce high-quality extracts to compete on a global level. The governing factor regarding the quality and purity of these extracts is the type of process used for extractions. Rudimentary methods involving ethanol and olive oil are old and are now replaced by much more advanced methods such a CO2 and ultrasonic extraction. CO2 is considered to be more clean, safe, and cheap. Sonification involves breaking down of hemp walls and cellular structures to isolate the required extract. These methods have resulted in more consistent and palatable isolates that are effective for consumption purposes and impart no side effects.

Bioavailability:
Bioavailability means how much of the CBD that we intake, is actually absorbed by our bodies and bloodstreams. Generally, it is estimated that about 80% of the CBD which is taken into the body is not absorbed thoroughly by the blood, rendering its effectiveness dull and incomplete. To overcome this problem, Nanotechnology has made its way that reduces the CBD extracts into nanoscopic dimensions to be easily absorbed by the body, making them bind readily with lipids and water alike. 

Conclusion:
There is no doubt that science, innovation, and technology will be the leading way for hemp-derivative business and will help the cannabis industry in its competition with synthetic drugs. This will be a vital point for the tech and medicine industry alike in the future to come.