Lee Minho becomes the new face for Chinese online market Taobao.

On January 23rd, he had an advertisement shooting for "mobile Taobao" which attracted more than 5000 people to the filming location, proving his status as one of the hottest trends these days.

About Lee Minho was selected as the new model, an official said,"The most important factor for e-comerce is the trust from the purchasers, and since Lee Minho is currently the most popular actor in China so that's the reason why we chose him"

Taobao(淘 宝) is operated by a Chinese company called Alibaba. They made around 1 trillion yuan of profits last year and become no.1 among online market in the world.

A staff shared,"From the morning, more than 5000 people gathered to see Lee Minho. It seems every citizen in Guangzhou came to the shooting place and they kept waiting until the shooting ended. About Lee Minho,everyone was really impressed by his calm and concentrated attitude"