International skin care brand NIVEA has chosen girl group GLAM as their newest advertising models for their product Nivea Lip Care Lip Butter with concept 'Always together in new beginning'.

Beiersdorf Nivea's marketing manager explained why they chose GLAM, "With their pure and sexy approach during the advertisement shooting, we expect that girl group GLAM would be able to appeal to young women as the new models for the No.1 skincare brand."

It was also revealed that producer Bang Si Hyuk also produced a 'Nivea Moisturizing Song' for GLAM to sing during the promotions.

Meanwhile, GLAM recently released digital single 'Give It To U' as their sweet present for fans this Valentine's Day.