Here's a private unveiling of the brand new 2015 Hyundai Genesis taking place in Korea.

According to Hyundai, the new Genesis mid-size luxury sedan adopts the brand's more expressive and "emotional" Fluidic Sculpture 2.0 design language which it says, is defined by the following core elements:

"Simple and harmonious design with refined fluidic design elements, modern Hyundai look with a singular hexagonal grille, easy-to-understand and pleasant design and rich visuotactile color, material and finishing of the car."

The pictures show a sharper looking design all around with Hyundai trying ti give the Genesis a more individual and less generic character compared to the first generation.

The dashboard looks richer and more premium, and according to official information, the car will come with "improved suspension and application of various advanced technologies" to offer top-class driving and ride and handling performances. An electronically controlled all-wheel drive system will split torque between the front and rear axles depending on road and driving conditions and will be available on certain engines.

Photos via Dhclub & Newgenesis