adidas is investing heavily into the lifestyle segment, and they are signing on artists and celebrities alike for it. Here's a quick overview following the list among others:
Music Kanye West Pharrell Williams 2 Chainz Big Sean Snoop Dogg Selena Gomez Justin Bieber Danny Brown A$AP Rocky Run-D.M.C.
Fashion Mark McNairy Yohji Yamamoto Kazuki Kuraishi Opening Ceremony Rick Owens Jeremy Scott Raf Simons BEDWIN
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