[news] 2AM's masculinity explodes in coffee commercial
2010.08.14
2AM attempted a change in character through a commercial overflowing with manliness.
Recently, 2AM was chosen as Maeil Dairy Company's Cafe Latte Americano Dutch's new commercial campaign model.
2AM's theme for this Cafe Latte's commercial campaign is 'Find Your Black'. Maeil Dairy Company is planning to show the Americano Dutch's luxurious and sophiscated black concept naturally through the 2AM members.
This campaign filming pictorial was carried out by the experienced middle-aged photographer Oh Jung-Suk, who is in the limelight in the fashion world in recent times, idol group 2AM attempted a change from the original image of an idol to a man with black concepts that fitted their own personalities.
Jo Kwon took a charismatic and stylish chic black, Im Seulong used a luxurious black, Changmin, who is getting the spotlight because of his sculpture-like firm body figure took after a mannish sexy black, and Jung Jinwoon adapted a rebellious tough black, each of them trying to transform with their styles.
2AM members' changed appearances are going to be revealed through printed and outdoor billboards on the 13th, as well as on the Cafe Latte homepage and mobile smartphones. Through a QR code, the commercials are connected on smartphone application(s), and will additionally feature the making of the pictorial as well as other various contents.
May be taken out with full credits. You are not allowed to add yourself to the credits nor edit the credits. CREDITS : Yahoo! Korea (SOURCE) ; JinaStar@2ONEDAY.COM (TRANS)
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