Hallyu stars have evolved into global CF stars.
Recently, Korea’s hallyu stars such as DBSK, 2PM, SNSD and others, have expanded from being domestic CF model to being chosen as CF models for foreign brands as well. Big Bang was chosen to become Thailand’s Yamaha CF model during March of this year, while 2NE1 will begin to do various promotional events for Intel Ultrabook starting on May 1st, as Korea’s CF model for the world-wide campaign. YG Entertainment has revealed, “Recently, Hallyu stars are being chosen as international CF models as well as domestic, so we’re concentrating on CF agreements abroad too,” he also said, “2NE1 has signed a cotnract with Intel and will be launching an international campaign through Facebook to meet the fans all over the world,” he said.

Source: Nate
Translated by: BlackjackBelle@OhDara/ SlaveTranslator@WeLoveDara