T-ara have politely denied an exceptional offer for an alcohol advertising deal.

Besides their maknae Areum (19), all of T-ara are adults. According to recent news, idol groups have the second most amount of influence on today's youth and T-ara wanted to make sure they kept their image as an appropriate girl group.

T-ara said, "We want youth to mimic our dances, fashion styles and enjoy us for that instead of cater to encouraging the youth drinking culture. Because of this, we thought it would be inappropriate to advertise publicly for an alcohol brand."

T-ara also said, "In the future, we hope there will be less advertisement appearing to youth encouraging them to drink."


Translated by: Nathaniel @ Diadem