SM Entertainment and the largest entertainment enterprise Media Asia Group Holdings Limited in Hong Kong have been entered into a strategic partnership for a joint Korean - Chinese business.

The press conference was hold at the Great Hall of the People on September 3rd in Beijing, China with the attendance of Media Asia Group's CEO Peter Lam, Lee Soo Man, Fubon Group's CEO Richard Tsai as well as artists from both sides such as Kangta, Zhang Yi Lin, Victoria, Siwon, Suho, Chanyeol...

With the new alliance, EXO, f(x) and Zhang Yi Lin' activities in China will be managed by Media Asia Group. Other artists from SM Entertainment such as Kangta, Boa, TVXQ, Super Junior, Girls' Generation will also work with Media Asia Group as well in the future.

SM Entertainment and Media Asia Group also revealed the establishment of Dragon Tiger Capital Partners L.P. as a media and entertainment investment company which will create funds for projects in China including movies, dramas and tv shows...