IU and Lee Hyun Woo have been chosen as the new models casual brand UNIONBAY.

According to the officials, IU and Lee Hyun Woo, who both born in 1993 and are known as best friends in the industry, have modeled for the brand in 2011 and 2014 respectively. For 2015, UNIONBAY has decided to recruit both the stars as their new models, as they expect to attract more attention from the fasion industry by emphasizing on the two's chemistry together.

UNIONBAY is said to meet with the consumers with a more upgrading designs and marketing in 2015.