T-ara's upcoming sister group DIA, who haven't even debuted yet have already made their first endorsement deal.

On 13th, it is reported that the girls signed an exclusive four-months contract
with the chicken franchise company "Gibalhan" worth 250 million won. Thus, DIA are going to be the face of the brand's materials and will engage on its promotional activities for four months.

According to a representative of "Gibalhan", DIA suit the energetic and youthful image which is the premise of the company. Meanwhile, DIA are expected to debut in September.