Helvetica may be the most posh font of all time. But what is their story? Gary Hustwit's Kickstarter campaign involves releasing a book that contains transcripts from all the interviews made during the documentaries about typography.

Hustwit estimates that watching his films only shows you 3% of the conversations recorded. There are almost 100 hours of unpublished interviews transcribed in the book.

Check it out in the video below. Here's the Kickstarter page for the book.