The coffee trend has picked up in full force and everyone has an idea of how a good cuppa should taste. Coffee houses in America, like Stumptown Coffee in Portland, Oregon, and Intelligentsia in Chicago and Los Angeles turned a simple cup of coffee into something between science and art.

In Maialino, a restaurant in Manhattan, head barista Natalie Czech demonstrates what it takes to make the perfect cup of French press coffee, and why being obsessed with coffee is worth the trouble: