This Fall highlights the introduction of a new men's capsule collection brought to you by the creative minds behind Hellz. "The Gentleman, The Philosopher, The Pervert, and the Rebel" is the title of this project featuring the four types of men who make the world go round.
This collection is only a preview of future endeavors which will include a full range cut-and-swe program. The line is available at select Hellz retailers while a micro site, seen here, has been created for this special project as well.
Never underestimate the power of a startup. It can go from an idea in a garage to a multi billion dollar valued company. These entrepreneurs, inventors, artists and visionaries have one thing in common. They all started out in a garage. Read more
Swatch aims to shift the perception of its typically vibrant color and bold face illustrations with the introduction of a new range. The "Big Classic" collection is made up of seven all-new silhouettes, building a distinctly mature take on classic Swatch aesthetics. Read more
New Balance has just revealed the "National Parks" M996 for Summer 2014, which consists of a warm color palette of brown and black/red. The shoe is made entirely in the USA and draws inspiration from the country's national parks. Its upper is composed primarily of black panels, and the shoe features slight yellow details at the midsole and textured brown panels at the logo and heel. The M996 is secured with red laces and is now available at Sneaker Politics. Read more