Awesome “Get Started” Campaign Shows Some Love For Team USA (Video)
Jul 30, 2012 15:43
Here's one way to wish your country's athletes good luck for this year's Olympics. Set up by Proctor & Gamble and Gillette for the latter's global “Get Started” campaign, they decided to send good vibes to Team USA with this high-tech kick off.
In the video description, Gillette explained the visual artistry, which featured 60-foot holograms of swimmer Ryan Lochte and sprinter Tyson Gay:
Part science, part nature and part digital art, Gillette created a series of projected light displays on buildings throughout Boston culminating in a massive water show. The event used half a dozen projectors to display video images of Ryan Lochte and Tyson Gay in action on two massive screens of particulate water vapor sprayed above the surface of the water adjacent to Boston’s Institute of Contemporary Art.
Wrestlemania was just on its own programming when all a sudden, The Rock appeared on stage and went to the ring to confront Triple H. Check out how all hell broke loose right after in the video below: Read more
Seb Lester has got a really steady hand. He needs to. After all, he's an artist and designer and has one of the most interesting Instagram accounts we've seen so far. He can literally draw any logo and nail them perfectly. Read more
There are useless kitchen gadgets, and then there are these: the geeky ones. They are pretty much perfect, and functional, and will probably add to your geek cred, if you need it. Check it out below: Read more