Web publishers yearn for an audience who is engaged in their content and who is loyal tot he product. But with distractions, or if you're a content marketer, content online, it can be hard to reach out to people and keep them coming back for more.

BlueGlass knows how to do this well. They’ve run successful campaigns for clients including eBay, Conde Nast and Greatist. And now, BlueGlass wants to share its secrets with you. They produced this exclusive infographic to discuss some of the ways you can build an engaged audience online.

Some of their quick tips include having a gripping headline, keeping your copy to the point, and making sure to provide some value, and promote your article!

Check out the infographic below for more: