A study conducted by researchers from Microsoft and Carnegie Mellon University reveals how you can boost the credibility of your tweets and get your followers to take them more seriously.

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For the study, researchers surveyed more than 250 Twitter users to figure out which factors do and don’t lend tweets credibility. Then they scored that group of factors on a scale of one to five, five being the highest. Listed below are the top 10 things that make tweets more trustworthy, along with their respective scores:
  • Post was retweeted by someone you trust – 4.08
  • Author is a subject expert – 4.04
  • You follow the author – 4.00
  • Tweet contains a URL you clicked through – 3.93
  • Author is someone you’ve heard of – 3.93
  • Account has verification seal – 3.92
  • Author often tweets on topic – 3.74
  • Author’s tweets frequently include similar content – 3.71
  • Author’s user image is a personal photo – 3.70
  • Author is often mentioned and/or retweeted – 3.69
And here's the five biggest mistakes that people make which discredit their tweet trustworthiness:
  • Non-standard grammar and/or punctuation 2.71
  • Profile picture is Twitter’s default user image – 2.87
  • User image is a cartoon or avatar – 3.22
  • Author follows many users – 3.30
  • Author’s user image is a logo – 3.37
Read the full report by clicking here