A study conducted by researchers from Microsoft and Carnegie Mellon University reveals how you can boost the credibility of your tweets and get your followers to take them more seriously.

For the study, researchers surveyed more than 250 Twitter users to figure out which factors do and don’t lend tweets credibility. Then they scored that group of factors on a scale of one to five, five being the highest. Listed below are the top 10 things that make tweets more trustworthy, along with their respective scores:
  • Post was retweeted by someone you trust – 4.08
  • Author is a subject expert – 4.04
  • You follow the author – 4.00
  • Tweet contains a URL you clicked through – 3.93
  • Author is someone you’ve heard of – 3.93
  • Account has verification seal – 3.92
  • Author often tweets on topic – 3.74
  • Author’s tweets frequently include similar content – 3.71
  • Author’s user image is a personal photo – 3.70
  • Author is often mentioned and/or retweeted – 3.69
And here's the five biggest mistakes that people make which discredit their tweet trustworthiness:
  • Non-standard grammar and/or punctuation 2.71
  • Profile picture is Twitter’s default user image – 2.87
  • User image is a cartoon or avatar – 3.22
  • Author follows many users – 3.30
  • Author’s user image is a logo – 3.37
Read the full report by clicking here