Last week, PepsiCo Inc. decided to show its competitors a thing or two by unveiling this new bottle made entirely of plant material which they claims reduces bottles' carbon footprint.

Materials used include switch grass, pine bark, and corn husks. PepsiCo plans to eventually begin incorporating organic leftovers from its food business.

According to PepsiCo senior VP of advanced research Rocco Papalia, the way the new PET bottles feel and protect their contents is indistinguishable from their plastic siblings. "We've cracked the code," he is quoted as saying. "It's a beautiful thing to behold."

via CSM