Last week, PepsiCo Inc. decided to show its competitors a thing or two by unveiling this new bottle made entirely of plant material which they claims reduces bottles' carbon footprint.
Materials used include switch grass, pine bark, and corn husks. PepsiCo plans to eventually begin incorporating organic leftovers from its food business.
According to PepsiCo senior VP of advanced research Rocco Papalia, the way the new PET bottles feel and protect their contents is indistinguishable from their plastic siblings. "We've cracked the code," he is quoted as saying. "It's a beautiful thing to behold."
New Balance and Horween Leather Company teamed up for another collaborative release dubbed The Horween Leather x New Balance M996BHR. It uses the M995BHR silhouette and wraps it in Horween's signature waxy and supple leather materials and features a deep burgundy leather upper with tanned brown accents throughout and will release on March 2 at New Balance stockists. Read more
DKNY and PONY teamed up to reimagine PONY's M-100 sneaker and gave it a luxurious makeover for modern times. The high-top shoe will be available at PONY retailers starting July 3 and will retail for $250 USD. Read more