This is a typical Hollywood poster, but what's interesting about it is that Anne Hathaway didn't even do any of these promotional shoots. And also, she wasn't really wearing the costume either. Here's how it was done. '

This is the work of an extremely well done 3D model created by artist Per Haagensen.

As a matter of fact no part of these promotional photos included actress Anne Hathaway. Only a model made of her likeness using Zbrush and Lightwave and the backgrounds created in photoshop.

Not bad at all!

Via Per Haagensen