Helen Keller's life story is no doubt inspiring, but picking a famously blind person as the brand name for an eyewear company still seems a little strange.

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We doubt Helen would have been thrilled to know that these designer shades pay tribute to her.

In response to the feedback, a spokesperson for the eyewear company said that they were aware Helen Keller was blind, but what they valued was her philanthropist spirit which spread optimism around the world. However, they might have rethink on the firm’s motto which says “You see the world, the world sees you.”