2008.11.28
Positioning itself as the premiere online
destination for women ages 25-54, Meredith Corp. has made a minority
investment in the Real Girls Media Network.
The San Francisco-based Real Girls Network is made up of about 30 female-focused communities and social networks, which will add about 3 million unique visitors to Meredith's existing stream of roughly 12 million unique visitors a month.
According to Lauren Wiener, SVP at Meredith Interactive, the depressed credit and venture capital markets are making it easier for publishers to expand their presence through investment and acquisition.
"This environment is creating more opportunities," said Wiener. "We're
looking for additional acquisitions and we're not looking to slow down
at all."














