Is The Trial Verdict More Beneficial To Samsung Than To Apple?
Aug 26, 2012 12:57
Apple may have scored $1 billion over in its trial against Samsung, but it may not be their victory after all. That's according to a blog post by Enrique Gutierrez, chief technology officer of Digithrive, a Los-Angeles based Internet development and design firm.
In his post, Gutierrez says that he overheard four separate groups of people making the same conclusion about the Apple-Samsung verdict and that they are effectively one and the same.
“They don’t know the details, they don’t really care, what they know is Apple is saying that Samsung is the same as Apple,” he writes. “And with one simple Google Search, you get prices that are basically half for what seems to be the same products.”
Which brings back to our earlier argument of does it really matter if Samsung copied Apple anyway?
In an ironic twist, Samsung’s loss could be its gain, Gutierrez concludes: “Best billion dollar ad campaign Samsung ever had.”
Another tech expert, Robert Scoble says the verdict also benefited Samsung, but for different reasons. On his Facebook page, Scoble says copying Apple was a smart business decision.
“I think this is actually a sizable win for Samsung. Why? It only cost $1 billion to become the #2 most profitable mobile company,” he writes.
What do you think of the verdict? Did Samsung actually win?
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