Facebook Is Forcing The Wall On Drug Companies Facebook Pages
Aug 17, 2011 11:46
Facebook is getting pharmaceutical companies to allow pill talk. The AZ Daily Star reports, that pharmaceutical firms were given a rare exception on Facebook, that they don't need to have a wall. To their advantage of course, in case anyone talks about their product in negative light.
The industry "nightmare" is processing of adverse event reports (AERs), said Joe Farris, co-founder of the Digital Health Coalition, a nonprofit group focused on online marketing of health-care products. Users might write on a company's Wall about a specific product causing an unexpected reaction or injury. That information could qualify as an AER, and it must then be filed with the Food and Drug Administration, which uses the reports to monitor product safety.
Now, they're being forced by Facebook to open up, and talking about it of course, is cause for concern. Though, Facebook pages don't just allow helpful discussion, but could act as a check against the less than exhaustive FDA testing. Which is a good thing:
Companies like Pfizer are extremely upfront about their paranoia, and warn you of comment deletion as soon as you land on their FB page. The top two reasons for pulling comments, they say?
Your comment references a Product (ours or someone else's) Your comment references a Side Effect
Parents can be hard to buy for. They have all the “stuff” they want, and as their lives slow down, they have fewer needs. Tech gifts can actually be really helpful for older adults, but both the giver and recipient can find these kinds of presents daunting. Many elderly parents are intimidated by technology and as their child, you worry that either the gift will never get used or you’ll spend the next few months explaining over and over “where the Google is.” Read more
Nowadays, for every person, mobile phones are their constant companion that aids them in both personal and professional use. The importance of mobile phones is growing day by day and their prices are also rising with their importance. For a middle-class person, purchasing the Samsung smartphone is an investment that he wants to use for a long period of time. Read more
Today’s electronics, starting from smartphones to complex computers, is incomplete without Printed Circuit Boards (PCB). These boards are self-contained modules of various interconnected components via a complex array of circuits. Read more