Facebook Is Forcing The Wall On Drug Companies Facebook Pages
Aug 17, 2011 11:46
Facebook is getting pharmaceutical companies to allow pill talk. The AZ Daily Star reports, that pharmaceutical firms were given a rare exception on Facebook, that they don't need to have a wall. To their advantage of course, in case anyone talks about their product in negative light.
The industry "nightmare" is processing of adverse event reports (AERs), said Joe Farris, co-founder of the Digital Health Coalition, a nonprofit group focused on online marketing of health-care products. Users might write on a company's Wall about a specific product causing an unexpected reaction or injury. That information could qualify as an AER, and it must then be filed with the Food and Drug Administration, which uses the reports to monitor product safety.
Now, they're being forced by Facebook to open up, and talking about it of course, is cause for concern. Though, Facebook pages don't just allow helpful discussion, but could act as a check against the less than exhaustive FDA testing. Which is a good thing:
Companies like Pfizer are extremely upfront about their paranoia, and warn you of comment deletion as soon as you land on their FB page. The top two reasons for pulling comments, they say?
Your comment references a Product (ours or someone else's) Your comment references a Side Effect
Steve Jobs got fired in the 80s, and a strange thing happened at Apple when he was not around. They decided to make the gadgets everyone thought was cool, they would have to make matching clothing too. In 1986, they released what was called "The Apple Collection". Read more
Technologies have come and gone throught the last 100 years, even ones that are reliable, and widely used. Has Multiprotocol Label Switching (MPLS) reached that point? Is MPLS heading down the same path as all these other technologies? MPLS may not be on its deathbed yet, but it is facing some heavy competition from its competition. Some industry leaders are suggesting that within five years, a good portion of MPLS traffic will have moved to alternative systems. Read more
It's hard to decide which phone to get if you're in the market for a new one. There's just too many to choose from these days. If you take a step back and look at them from a different point of view, you'll realize they're all pretty much similar. How about choosing something with the most practical protection: a waterproof phone. Read more