It is hard to pull off a convincing fake laugh. You'd have to be conscious about the facial muscles to pull to come up with a very genuine look. But we can't help it. We all fake laugh, all the time. And the reason behind it is almost always because we want to appear polite.
Here's the kicker: chances are, we're fooling no one. According to research from UCLA, fake laughter is mistaken as real only a little more than 1/3 of the time. The 2/3 of the time, your audience is quite aware you didn't really find the joke funny.
As study author and associate professor at UCLA Greg Bryant points out, "Quite a few fake laughs sound pretty good, but listeners seem to pay attention to certain acoustic features that are really hard to fake."
Fake laughter tends to be quite a bit slower than the real laughter, something that 63% of listeners are able to pick up on.
For the study, Bryant recorded the spontaneous conversations of college roommates. From these recordings, he collected 18 spontaneous laughs, which he considered to be genuine. He then enlisted a different group of co-eds to laugh on command. From this exercise, he recorded 18 fake laughs of the same length as the real ones.
With Athena Aktipis, a research scientist at UC San Francisco, he then played the recordings to three groups of UCLA undergraduates. In the first round, the participants were asked to determine whether the laughs were real or fake, and the students could usually tell the difference. But they were fooled by 37 percent of the fake laughs.
Microsoft Office is still the number one office suite used by companies and students alike. With programs such as Word, Excel, Powerpoint, and OneNote, collaborating and working on important files has never been easier. Read more
Every year, brands are looking for a new strategy on how to level up their email marketing campaign, simply because it leads to constant retaining of customers as well as important conversions. However, in the marketing cliché retaining old customers is far harder compared to acquiring new ones. Nonetheless, it would be possible to acquire more and more permanent customers if a marketer has a successful email marketing campaign. Read more
Only a small number of online casinos are creating their own games. Most of them are using software developers and providers that are focused on casino games. The popularity of online gambling has led to an expansion of this industry. This means that there are many casino software developers today, but not all of them are equal. Read more