How Apple Came Up With the $2.19 Billion Sum They Sued Samsung For
Apr 10, 2014 11:26
When Apple sued Samsung for copying and infringing on their patents, many thought the Cupertino company plucked the number out from the sky. How exactly did they come up with the $2.19 billion sum?
Apple hired industry expert John Hauser, who surveyed less than 1,000 consumers about imaginary smartphones and tablets, 507 being smartphones and 459 tablets. It had features that weren't even discussed in the trial. Apple used this insight to come up with the value of the five patents Apple accused Samsung of copying.
Christopher Vellturo then took the data and conducted 4,000 to 5,000 hours of research to justify that number. After he was done with it, he and his company figured the infringed patents could have cost Apple $2.19 billion.
This is important because no judge would approve arbitrary numbers. Everything needs to be quantified. Justified. [Verge]
If you are looking forward to rank your website on top, you might have asked SEO experts a common question – how much time does it take to reach the top rank on Google? The answer is complicated and can never be definite. Read more
It is, without doubt, evident that SEO has had a massive impact in the internet world today, so much that emerging website owners are already informed on techniques like keyword SERP tracking to give the ultimate SEO value to their site. Additionally, useful tools have come up, such as the social network checker that allows web owners, bloggers, small business owners as well as large enterprises check whether the content they share on social media have an impact on their overall digital marketing strategy, and it is affecting the overall ranking of their sites. Read more
Demand for 3D printing has exploded in recent years with hundreds of new 3D printer producers being developed to help meet this huge growth in demand. So, who are the new trailblazers in the industry? We take a look at the top five manufacturers of 3D printers, who are set to shape the industry with new products and innovations. Read more