Who says you have to sacrifice the environment in order to look good? There have been plenty of advancements in the 'eco-beauty' category, and here are the next five big things set to take the beauty industry by storm:
Stem cells derived from plants such as apple, edelweiss, and argan can become game-changers in the industry. These special cells have increased potency, purity, and efficacy on the skin, and work to promote cell turnover and overall skin health.
We've all become familiar with DIY beauty recipes, and now skin care is getting a molecular boost from potent superfruits and mineral-rich waters from all around the world. Infusions and extracts from fruits such as açaí, goji, and blueberry are great solutions for plumping up wrinkles and fine lines.
Vivid nails and lips are already having a serious beauty moment, but just because you're going green doesn't mean you have to miss out on the pigment-rich trend. Thanks to modern methods for extracting and combining color, soon every shade of the rainbow will be within reach!
Gone are the 'oil-free' days of beauty products. Today, we see a boost in high grade, sustainably-sourced organic plant, seed, fruit and nut oils are coming from all over the world used for all-in-one moisturizers, serums and makeup primers. Besides being rich in antioxidants, nourishing, and luxurious, these oils can even help to prevent breakouts.
Just because it's “eco” and “natural” doesn't make a fragrance nature-friendly. Most usually contain phthalates, a controversial chemical that is potentially harmful to the body. The best way to go about this is just to go back to the basics by going for pure essential oils and extracts.