The Apartment by The Line is a Beautiful Shopping Concept

The Apartment is the space for online editorial and e-commerce retailer The Line, in New York's SoHo district. It's an unconventional store where the website's products are displayed in a light-filled loft, set up like someone's personal apartment.

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Here's the latest from adidas - the +0- Rocket Boost. Made with premium brown leather construction, it is a set of perofrated stripes at its midfoot with reflective 3M details and reinforced eyelets and responsive white Boost sole unit.  Read more
STYLE BLOG  Oct 24, 2014 13:32
Nike Basketball's latest is the "Restored" edition of Kobe Bryant's signature Kobe 9 Elite. Available at select Nike Basketball retailers and Nike’s own online store.  Read more
STYLE BLOG  Oct 24, 2014 13:32
Packer Shoes and adidas Originals reveal their latest collaborative work with the release of its EQT running collection. Releasing on October 31, check them out online for $140 USD.  Read more
STYLE BLOG  Oct 23, 2014 12:53
Nike unveils its Air Max 95 QS Halloween edition. The model is set to drop on October 30 at select retailers.  Read more
STYLE BLOG  Oct 23, 2014 12:53
Brazilian designer Pedro Lourenco teamed up with Nike for a collaborative women's apparel for Fall/Winter 2014. Modeled by VS angel Karlie Kloss, you can check out the whole collection to hit NikeLab locations this November 13.  Read more
STYLE BLOG  Oct 23, 2014 12:53
Nike unveils its 2015 women's flyknit footwear, appearing in NSW's Flyknit constructed Roshe Run, Lunar 3, and the Hyperagility. The women’s edition of the Flyknit Roshe Run drops February 5, 2015.  Read more
STYLE BLOG  Oct 23, 2014 12:53
Supreme and Nike collaborated for an edition of the iconic high-top Air Force 1. The sneaker features a premium leather upper with a pebbled Swoosh and Supreme's own "World Famous" branding along the ankle strap. Check it out:  Read more
STYLE BLOG  Oct 23, 2014 12:53
Reebok Classics adds to its FVS line with a four-part Colors Pack. It consists of the Workout, Ex-O-Fit, NPC and NPC Mid silhouettes. Set to hit Reebok retailers in coming weeks.  Read more
STYLE BLOG  Oct 23, 2014 12:53
Jynwel Capital is placing a bid of $2.2 billion USD on Reebok. They want to buy it from adidas. What could happen if this acquisition went through?  Read more
STYLE BLOG  Oct 21, 2014 12:40
adidas Originals teams up with Sweden’s Sneakersnstuff to release a fall-ready iteration of the Tech Super silhouette. Check out the video below for "Autumn Stories".  Read more
STYLE BLOG  Oct 21, 2014 12:40
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