The Apartment by The Line is a Beautiful Shopping Concept

The Apartment is the space for online editorial and e-commerce retailer The Line, in New York's SoHo district. It's an unconventional store where the website's products are displayed in a light-filled loft, set up like someone's personal apartment.

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The new androidwear Casio WSD-F10 smartwatch is 50-meter water-resistant and shockproof to military MIL-SD-810 standards. It's probably the first smartwatch to be able to withstand hardcore activity. There are real-time notifications in changes in altitude, atmospheric pressure or tide, and more. It will available in April 2016.  Read more
STYLE BLOG  Jan 07, 2016 18:30
Designed for farm use, the UBCO is an all-terrain dual electric drive motorbike. It is powered by a 40 Ah lithium-ion battery and can carry up to 200kg loads. Find out more about the UBCO here.  Read more
STYLE BLOG  Aug 17, 2015 11:31
visvim has released a selection of FBT SHAMAN moccasins for this year’s fall/winter season in a variety of neutral colors. Shop the latest fall/winter FBT SHAMAN collection at visvim’s official website where they are now available for $600 USD each.  Read more
STYLE BLOG  Aug 17, 2015 11:31
Imagine being able to text while it rains while you hold an umbrella. Korean company kt Design has come up with a solution. The Phone-brella sports an ergonomic C-shaped handgrip that will rest against the users shoulder, freeing up both hands.  Read more
STYLE BLOG  Aug 17, 2015 11:31
adidas Originals expands its Tubular family, with the introduction of the adidas Originals Tubular Strap in two classic colorways. Available for around $132 USD.  Read more
STYLE BLOG  Aug 14, 2015 13:40
The September 2015 issue of Vogue features Beyonce on the cover, and she is the first-ever African-American female artist to grace its cover.  Read more
STYLE BLOG  Aug 14, 2015 13:40
Kris Arnold has just uncovered a sample edition of Michael Jordan’s first-ever Nike signature silhouette from November of 1984. You can see the original project name here is called 'Jordan Pro BB' on the interior size tag, and there's a uniquely shaped Swoosh too.  Read more
STYLE BLOG  Aug 14, 2015 13:40
Jamie xx has launched yet another piece of In Colour merch: a collaborative tote alongside J.Crew. Limited to just 100 pieces per store, it is available as a gift with purchase at J. Crew's Wythe Ave., Brooklyn; On Lan Street, Hong Kong; Regent Street, London; Fifth Ave., New York; Rue Malher, Paris; and Third Street Promenade, Santa Monica locations.  Read more
STYLE BLOG  Aug 14, 2015 13:40
Tom Yoo reveals a LEGO iteration of a classic Nike sneaker, using the iconic Air Jordan 1 this time. Take a look below and head to Tom Yoo’s Instagram for more sneaker recreations in LEGO.  Read more
STYLE BLOG  Aug 14, 2015 13:40
Custom sneaker designer John Geiger unveiled his Nike Air Force 1 High “Misplaced Checks” sneaker with a limited public release produced by The Shoe Surgeon back in May.  Read more
STYLE BLOG  Jul 06, 2015 18:57
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