The Apartment by The Line is a Beautiful Shopping Concept

The Apartment is the space for online editorial and e-commerce retailer The Line, in New York's SoHo district. It's an unconventional store where the website's products are displayed in a light-filled loft, set up like someone's personal apartment.

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The Spring 2015 Studio Collection from Herschel Supply Co. presents a minimalistic range with a monochromatic look. The Herschel Supply Co. Spring 2015 Studio Collection is now available at select stockists and online.  Read more
STYLE BLOG  Jan 29, 2015 12:56
A.P.C. and SUPER have come together again to reinterpret SUPER's Lunette II as part of their Spring/Summer 2015 collections. Complete with a custom leather case and matching box, it is now available via both A.P.C.’s web store and SUPER’s flagships.  Read more
STYLE BLOG  Jan 29, 2015 12:44
ASICS will drop a clean white leather take on its classic Gel Lyte III this month, and is dubbed "Miami Vice".  Read more
STYLE BLOG  Jan 28, 2015 11:06
adidas collaborates with Juun.J once again for the 2015 fall/winter season releasing yet another dark and intricate collection. It will use adidas' vintage ZX 8000 running silhouette with velcro straps and more.  Read more
STYLE BLOG  Jan 28, 2015 11:06
Converse unveils its new CT 70 Hi model for the upcoming 2015 spring/summer season and features a supple premium black leather, high-top silhouette highlights with contrasting light brown rawhide leather at the laces.  Read more
STYLE BLOG  Jan 28, 2015 11:06
Panerai has unveiled its Radiomir Firenze 3 Days Acciaio timepiece which pays homage to its hometown Firenze, and features a 47mm stainless steel case, geometric shapes and floral motifs and is inspired by the facades of Florentine churches. Limited to 99 pieces, it retails for approximately $19,100 USD.  Read more
STYLE BLOG  Jan 28, 2015 11:06
NIGO x adidas Originals Campus 80s has unveiled more colorways of the Campus 80s seeing a light gray upper and a bright green upper amde of suede material with contrasting white leather 3-stripes.  Read more
STYLE BLOG  Jan 28, 2015 11:06
ASICS unveils the “High Voltage” pack under its Tiger lifestyle line. The pack is to be released in the near future.  Read more
STYLE BLOG  Jan 27, 2015 12:38
Sole Classics teams with Vans for a special edition of the sneaker company's Sk8-Hi Reissue Zip LX. Dubbed the "A-8SC", the show revolves around the aesthetics of an astronaut suit.  Read more
STYLE BLOG  Jan 27, 2015 12:38
Reebok‘s classic Ventilator will be back packing a luxurious spin on the trainer and adopting a rich leather construction with micro-perforated detailing on both the toe box and side walls while contrasting off-white lining and a matching midsole.  Read more
STYLE BLOG  Jan 27, 2015 12:38
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