The Apartment by The Line is a Beautiful Shopping Concept

The Apartment is the space for online editorial and e-commerce retailer The Line, in New York's SoHo district. It's an unconventional store where the website's products are displayed in a light-filled loft, set up like someone's personal apartment.

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Custom sneaker designer John Geiger unveiled his Nike Air Force 1 High “Misplaced Checks” sneaker with a limited public release produced by The Shoe Surgeon back in May.  Read more
STYLE BLOG  Jul 06, 2015 18:57
Nike's brand new Free Ace Leather sits atop a Free 5.0 sole for low-profile flexibility, and perforated suede with a neoprene bootie, leather midfoot strap and Dynamic Flywire support.  Read more
STYLE BLOG  Jul 06, 2015 18:57
Reebok has a new triple black colorway of its increasingly popular Furylite silhouette as part of an upcoming summer collection. Available in limited numbers for around $100.  Read more
STYLE BLOG  Jul 06, 2015 18:57
Nike reveals its latest iteration of the premium Air Jordan 11Lab4, merging the Air Jordan 11's hallmark patent leather with the Air Jordan 4 silhouette. It will be available July 11 for $250 USD.  Read more
STYLE BLOG  Jul 06, 2015 18:57
Y-3's Kohna silhouette is in a black/round red colorway on a mixed construction of textile, suede and leather. Featuring a suede heel patch and tab, a leather trim on the tongue and black rounded laces with a black and white split outsole, it comes with two sets of laces and dust bags and will retail for approximately $276 USD.  Read more
STYLE BLOG  Jul 06, 2015 18:57
New Balance has another sneaker delivery for the spring/summer season with the new CM1600AG.  Read more
STYLE BLOG  Jul 02, 2015 15:21
ike Sportswear has a “Phantom” edition of the Free OG ’14 Woven. Using a tonal off-white upper of suede and mesh.  Read more
STYLE BLOG  Jul 02, 2015 15:21
Hublot’s Classic Fusion gets customized for a 2015′s Only Watch Auction. For a look at some of the other 41 watches that will be auctioned off, head on over to the Phillips Watches website.  Read more
STYLE BLOG  Jul 02, 2015 15:21
The Nike Kobe X Elite is now offered up on the NIKEiD pages. Head over here to get started making your own pair, with pricing starting at $245 USD.  Read more
STYLE BLOG  Jul 02, 2015 15:21
The latest Air Jordan 6 Retro Low White/Infrared 23-Black serves as an addition to other Air Jordan 6 Lows from this season. It will release on July 4 for $175 USD.  Read more
STYLE BLOG  Jun 23, 2015 18:17
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