In China, more than 80 percent of Mini owners are women, according to estimates from J.D. Power & Associates. BMW is reportedly worried about this and is trying to lure more male buyers.
“You don’t want to tip into being a girlie car. Not only do you alienate the men, you actually alienate a lot of women, because a lot of women won’t want to buy a feminine brand,” Sean Green, head of Mini’s China business, told Detroit News.
China is the fourth-largest market for Mini after the United States, United Kingdom and Germany, with Mini being a rival for Daimler AG’s Smart brand, the Fiat 500 and VW Beetle.
The main goal of scrapping your cash cars is to earn money from it! That being said, before you hand it over to a junkyard where it will be turned into scrap metal, take the time to dispose of any valuable parts. Some car components will earn you more money if you sell them separately. These include: Read more
Buying your first car is an exciting time. It’s also a time when you need to be sure you are making smart choices that will work for you in the long run. You’ll want to get the best deal all around, so let’s touch on some important points to keep in mind. Read more
The widespread pandemic has globally impacted everything. Every industry has taken a hit as things are changing all around. For example, take car lease termination. The analysts at Edmunds report that in this quarter, they had hoped for more than a million leased vehicles coming back to car dealerships. Owing to numerous shelter-in-place orders, the majority of people have to handle the dilemma of handling their vehicle lease return safely or the prospect of returning at all. Read more