Rolls-Royce wants to join in the SUV party, and they are already apparently mulling an entry into the segment.
“There are long-term independent studies that say half the world car market – 50 per cent of everything – will be crossovers and SUVs. So it’s our responsibility to look into it. We are seriously analyzing a Rolls-Royce in the SUV area,” Peter Schwarzenbauer, the BMW board member in charge of Rolls-Royce, told Top Gear.
“We have to know it would still be a true Rolls-Royce. If we’re not convinced it is, then I will not ask the board for permission to go forward with it. So the question is, does it fit to the Rolls-Royce brand? They had the same discussions at BMW before they made the first X5. No doubt at Porsche before the Cayenne too,” Schwarzenbauer explained.
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