Nike celebrates the Brasilian style of soccer with the launch of "Dare to be Brasilian" campaign ahead of the FIFA Worldcup happening in 2014.
The campaign stars Neymar, Thiago Silva, David Luiz, Paulinho, Bernard, and members of the coaching staff, including Luiz Felipe Scolari (Felipão).
““Dare to Be Brasilian” looks at the individual personalities and styles of Neymar, Silva, Luiz, Paulinho, and Bernard, as well as the essence of their style of play, to create a visually stunning portrayal of the game through each player’s perspective. In scenes unique to each player, we see the game through their eyes. Neymar plays like a kid; Luiz runs over the competition; Silva dominates the penalty box; Bernard is the fleet-footed midfielder in a land of giants; and Paulinho is the responsible one of the group.”
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